WEBSITEServices

BUILD & MAINTAIN YOUR WEBSITE

Website Services

YOUR WEBSITE IS YOUR MOST POWERFUL SALES TOOL

We are in the business to help businesses grow. There are five main reasons you need a high-performing website. 1) First impression, 2) SEO and 3) leads, 4) sales and 5) insights. Because consumer searches drive sales (not advertising) you need your website to be found (SEO) and you need it to make a great first impression. Your website allows you to educate, inform and influence prospects. The website should trigger people to take action (make contact or make a purchase).

Our Web DesignProcess

Our team has built dozens of website over the years. During this time we have streamlined web design into an effective four-phase process. 

Phase I: Design
Phase II: Production
Phase III: Testing
Phase IV: Launch

Phase I: Design

  • Create a Sitemap
  • Gather all content (copy and images for all pages) Set deadlines for copy 
  • We require at least 60% of the copy and images in order to move to phase II
  • Identify special areas and functionality (gallery, forms, maps)
  • Lock in taglines & titles for landing page heros
  • Home and interior page design proofs

Phase II: Production

  • Build remaining pages (after main design direction is approved)
  • Add remaining content (last 40%)
  • Finalize header 
  • Finalize footer
  • Link pages internally

Phase III: Testing

  • Build & test forms
  • Implement responsive design
  • Test responsive design across devices
  • Proofread copy
  • Test all links 

Phase IV: Launch

  • Security Certification (could include additional add-on package for more security if needed)
  • Favicon
  • Google Tag Manager & Google Analytics Setup
  • Retargeting Audience Setup: Google Analytics
  • Retargeting Tags: Facebook, LinkedIn, (other programmatic)
  • Optimize SEO (meta, titles, etc.)
  • Final testing
  • Go Live!
  • SEO report 
  • Training

RESOURCES

Websites are a great resource for companies that have sales teams in need of marketing materials or who want to be a leader in the industry. The functionality of a website can include contact forms, newsletter sign-ups, links to social sites, downloadable PDFs, videos, interactive maps, etc.

USER EXPERIENCE

Too many times we come across businesses that are not organized with clean code and have poor user experiences. We build our sites with search engine optimization (SEO) in mind and ensure they are secure and mobile optimized.

TECHNICAL FEATURES

Our web team is well-equipped to provide consultations on web design and we also handle some pretty tough coding and technical requirements for those that need their website to have more functionality.

INSIGHTS

We can tell you where your traffic is coming from, which channels brought leads, and which campaigns have the highest conversion rates. We can monitor trends and compare weeks, months, or years. With the insights we gain, we’re able to make decisions on future campaigns.

Meet OUr Web Team

Hi! We are Haley and Kelsey, your OpGo Web Project Team. We are passionate about taking your visions and turning them into a website that not only looks great but performs.

– Haley & Kelsey

From OurClients

"The team at OpGo was great to work with. Haley and Kelsey were super to work with thru the entire process of designing our new website! They were always in contact and were very attentive to details we were looking to include in our new website. They took the time to answer any questions I had, and also took the time to walk me thru all the details with the new website. I would highly recommend OpGo to anyone looking for website design and digital marketing."

Jeremy Friedrichs

General Manager Alexandria Homes

"Working with Kelsey has been an absolute pleasure. Her knowledge, patience and creativity helped us get through a huge website transformation in the smoothest transition possible. She was always there when a change was needed even with a smile on her face. She was honest when we needed her to be and always had a bubbly personality. These are the reasons why I have continued to work with her and create new projects."

Katie McPherson

Digital Marketing Specialist Magnum Companies

"The OpGo Team is an extension to my team and I do not know what I would do without their expertise. I utilize them for Website maintenance, design needs, social media, SEO, online ads and campaigns, pretty much all aspects of marketing. When I first come up with a new campaign to promote a product I meet with their team to brainstorm, set up a plan, and we execute. They are also quick to reply to me and do more behind the scenes work that I even realize."

Savannah Ward

Marketing Manager TrueNorth Steel

Let's Talk About YourNext Move

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