by Tiffanie Honeyman | Apr 24, 2023 | Marketing Strategy & Plans
The first step in building a marketing plan is to identify your target market. You need to understand who your target audience is, what their needs and interests are, and how you can best reach them. Once you have identified your target market, you need to decide on...
by Haley Bruggeman | Apr 20, 2023 | Content Marketing, Digital Marketing, Marketing Strategy & Plans, Social Media
Influencer marketing has made a significant impact on the marketing landscape in 2023, and its growth shows no signs of slowing down. Social media is constantly evolving, introducing new platforms, trends, and user engagement methods. Incorporating influencer...
by Tiffanie Honeyman | Feb 14, 2023 | Digital Marketing, Content Marketing, Marketing Strategy & Plans, Social Media
With the digital marketing world rapidly evolving, it’s essential to stay up-to-date with the latest digital marketing trends to keep your business ahead of the competition. With new marketing technologies and innovative marketing trends constantly emerging,...
by opgomarketing | Mar 5, 2022 | Marketing Strategy & Plans, About OpGo Marketing
Marketing is ever expanding with new additions in marketing channels. As the world has evolved, how brands market their products and services has too. Growing from traditional media like tv, radio, and print into social media and apps, marketing has seen some pretty...
by opgomarketing | Feb 1, 2022 | Marketing Strategy & Plans
Having a plan in place will give you peace of mind for 2022. We have pooled together some of the new trends that should be considered in your 2022 marketing plan. Some of the trends are short-form video, influencer marketing, connected TV (CTV), and audio / podcasts....
by opgomarketing | Nov 1, 2021 | Marketing Strategy & Plans
Marketing automation is a lot simpler than it sounds. It can give a lot of time back to both your sales and marketing teams. It brings in all levels of the funnel into one easy-to-view platform and allows you to track sales from first touch to close. The automation...
