There are some general differences between the typical size of a business that would hire a marketing agency compared to one that would hire a single in-house marketing employee: Businesses that Hire Marketing Agencies: Tend to be larger companies that have very broad...
The first step in building a marketing plan is to identify your target market. You need to understand who your target audience is, what their needs and interests are, and how you can best reach them. Once you have identified your target market, you need to decide on...
Influencer marketing has made a significant impact on the marketing landscape in 2023, and its growth shows no signs of slowing down. Social media is constantly evolving, introducing new platforms, trends, and user engagement methods. Incorporating influencer...
With the digital marketing world rapidly evolving, it’s essential to stay up-to-date with the latest digital marketing trends to keep your business ahead of the competition. With new marketing technologies and innovative marketing trends constantly emerging,...
Marketing is ever expanding with new additions in marketing channels. As the world has evolved, how brands market their products and services has too. Growing from traditional media like tv, radio, and print into social media and apps, marketing has seen some pretty...
Having a plan in place will give you peace of mind for 2022. We have pooled together some of the new trends that should be considered in your 2022 marketing plan. Some of the trends are short-form video, influencer marketing, connected TV (CTV), and audio / podcasts....