CASE STUDY: SEO

Our Work

We started off by making technical adjustments to the website to increase performance with the current content. We then did additional analysis and incorporated new content on and off-site to build momentum with the right audience(s).

THE RESULTS

184% NEW WEB USERS

ORGANIC USERS

% INCREASE IN LEADS

LEADS

What we Did

Our goal was to increase organic traffic by 50%. We were successful in reaching that goal which lead to the increase in organic leads.

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Annual SEO Plan

We strategically planned content supporting the SEO goals. We researched markets and developed relevant content.

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Google Ads

The Google campaigns were developed with the SEO strategy. Ads were updated at various times throughout the year.

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Reporting

We use Power BI to report leads by channel and geography. There are 4 lead types and we track them all separately.

OpGo has been an integral part the overall marketing campaign for ISO Finishing. Tiffanie and her team ask the right questions to really understand our business and develop strategies. The reporting has been great. OpGo does whatever is needed to make our goals their goal! – Mike, Owner ISO Finishing Inc.