We get it, small business teams are juggling a lot. Marketing often lands on the to-do list of someone who already wears five other hats. You’re expected to post on social media, understand SEO, interpret analytics… all without formal training. That’s where we come in.
We’ve worked with businesses just like yours, teams that care about marketing but don’t always feel confident doing it. Our customized marketing trainings are designed to change that. Whether it’s creating better content, understanding what’s working (and what’s not), or making sense of platforms like Facebook Ads and Google Analytics, we give your team the tools they need to feel capable and in control.
You Might Not Need an Ongoing Marketing Agency—Just a Boost
We’re a marketing agency, yes—and we do offer long-term support and retainer services, which for many of our clients is the perfect fit. But we’re also the first to admit: not every business needs that.
Sometimes, what your team really needs is one solid training session to get over the hump. Maybe it’s learning how to boost posts the right way, or finally figuring out how to track conversions. Maybe it’s creating content in Canva that looks professional and is consistent with your brand. With the right knowledge, your team can take it from there.
Our trainings are designed to be that boost, giving your team the clarity and confidence to run with it on their own.
Types of Marketing Training We Offer
No two businesses are the same, and neither are our trainings. We tailor everything to your team’s goals and skill level. We offer both in-person and virtual training options to fit your schedule and location. Whether you prefer to gather your team around a conference table or hop on a video call, we’ll meet you where you’re at.
Here are a few of the most common areas we cover:
Social Media Marketing
- Planning content that aligns with your brand
- Writing better captions and using hashtags effectively
- Understanding the basics of social media algorithms
SEO (Search Engine Optimization)
- Local SEO and how to show up in search
- Simple keyword research tools and tips
- On-page SEO updates you can make right now
Analytics & Conversion Tracking
- How to read Google Analytics without feeling lost
- What to measure—and why it matters
- Setting up conversion goals and tracking performance
Facebook Ads & Boosted Posts
- Knowing when to boost vs. when to build an ad
- Targeting the right audience
- Making sure your ad spend is working for you
Canva & Visual Content Creation
- Designing branded, polished graphics quickly
- Tips for using templates that save time
- Keeping your look consistent across platforms
Intro to AI for Marketing
- Using tools like ChatGPT to speed up content creation
- Brainstorming ideas or outlining strategies with AI
- Keeping your brand voice intact when using automation
Confidence Is the Real Game Changer
One of the most common things we hear after a session is, “I finally get it.” And that’s exactly the point.
When your team understands not just how to do something, but why it matters, they feel empowered to take ownership. That kind of clarity builds confidence, and confident teams create consistent, effective marketing.
Book a Marketing Training for Your Team Today!
Whether you’re training one person or your whole crew, we’d love to help. Our sessions are flexible, affordable, and designed to deliver results.
Book a training with OpGo Marketing and give your team the tools and the confidence they need to take your marketing to the next level.