All ThingsMarketing

All Things Marketing

Custom Bins Looker Studio
AnalyticsDigital Marketing

Custom Bins in Looker Studio

New Feature: Custom Bins in Looker Studio If you’ve been in Looker Studio in the past couple of weeks, you might have noticed a new feature in your data sources and charts: custom bins! Custom bins make it easier to categorize dimensions without having to use a...

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Why Small businesses Need SEO in 2024
SEOWeb Design

Why Small Businesses Need SEO

One of the fastest ways to grow organic traffic is by leveraging a comprehensive content marketing strategy focused on creating high-quality, SEO-optimized content. This includes keyword research, on-page SEO optimization, consistent content creation, and effective...

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How to track PDF downloads in GA4
AnalyticsDigital Marketing

How to Track PDF Downloads in GA4

Unlock the power of insights on your website’s engagement with our guide on “How to Track PDF Downloads in GA4”. No matter the nature of your website, tracking users’ engagement can provide valuable insight on their intent and experience. Depending on what kind of...

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Marketing Costs and Salaries
Marketing Strategy & Plans

Agency Retainer vs Employee Cost

There are some general differences between the typical size of a business that would hire a marketing agency compared to one that would hire a single in-house marketing employee: Businesses that Hire Marketing Agencies: Tend to be larger companies that have very...

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Data Privacy by State 01
Data Privacy

Data Privacy by State

The enactment of data privacy laws at the state level is driven by a combination of factors, including the need to protect consumers, respond to technological advancements, align with global standards, and address the evolving landscape of data usage and...

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