Google Analytics Experts

Google Analytics Experts

What is Google Analytics? Google Analytics connects to your website. It has become our right-hand (along with Google Tag Manager, Google Search Console and Google Data Studio). Long-story short, even if you don’t use all the other free Google tools, use this one. ...
Facebook Business Manager

Facebook Business Manager

Before we start: Confirm that you have a personal Facebook account set up. This account will need to be linked to your business manager account in order to verify identity.Otherwise, sign up for Facebook here.Verify that your partner has a Facebook Business Manager...
How will the iOS 14 update affect ads?

How will the iOS 14 update affect ads?

How the Apple iOS update will impact Facebook Advertising With the new privacy guidelines from Apple, users now get to choose whether or not they want to share their data. That doesn’t mean advertising on Facebook will not be effective; it just means the targeting...
Building a Brand Awareness Campaign

Building a Brand Awareness Campaign

Need help building a brand awareness campaign? First, be sure you really know your brand. (This sounds obvious, but an awareness campaign is a big investment and you want to put your best foot forward.) Then decide where you want to be known (geography) and by who...
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