by opgomarketing | May 27, 2021 | Digital Marketing, Social Media
With the new privacy guidelines from Apple, users now get to choose whether or not they want to share their data. That doesn’t mean advertising on Facebook will not be effective; it just means the targeting methods change. Your ad targeting can still be very effective...
by opgomarketing | Apr 13, 2020 | Social Media
So you’ve decided you want to use social media for your business, but not sure where to start? Before you start creating social pages and doing paid campaigns, first know that you must earn your audience, you can’t buy them. Second, keep in mind...
by opgomarketing | Jan 16, 2020 | Digital Marketing, Social Media
HOW TO USE YOUR FACEBOOK PIXEL Facebook retargeting can be used in many different ways, depending on your objective. For example, you may want to target all visitors to your website, or only to those who did not sign up for your newsletter or make a purchase....